portfolio /
rich mix
Branding
Popcorn Boxes 2010
Season Brochure Spring Summer 2010
Season Brochure Spring Summer 2009
Annual Report 2009
Launch Brochure
Launch Invite
Website
Rich Mix

Rich Mix is a pioneering cultural centre in the heart of London's East End. We were asked to re-brand the centre from the ground up and to phase in the new identity throughout all marketing and communications and environmental signage and graphics.

Branding
The core marque itself was inspired by the centre's architecture and the concept of the Borough's diverse mix of cultures, crossing, meeting and collaborating denoted by the paths of the X.

Packaging
As part of a promotional campaign for the hire of Rich Mix Cinema we were asked to design some popcorn boxes. We used photography of the building and integrated with Rich Mix brand colors and geometrics shapes to create an attention-grabbing piece of print.

Print
We have created many pieces of print for Rich Mix including their Season Brochure and Annual Report. We have created brochures, flyers, leaflets and posters using bright colors and geometric shapes to bring the print to life and show what Rich Mix is about.

Rich Mix Launch
Rich Mix wanted to create a big impact for the high profile launch of the centre so we embraced the challenge with our usual enthusiasm. We used the classic mix tape as a theme to reflect the funky, retro line up the venue had put together for the launch for the brochure design and created gorgeous invites digitally printed onto orange perspex.

Website
Rich Mix required an easily updatable content managed site to profile their events. We used the signature bright colors and Rich Mix branding to create the design templates for the site.